Research first. Enrichment second. Outreach stays human.
Everyone's automating the send. We automated the research and left the sending to a person. That's why our reply rates don't look like everyone else's.
The engine runs in five steps. Scheduled company research finds and scores accounts against your ideal customer profile. A lead database holds them. A human reviews every account before a contact is enriched. Enrichment adds the decision-maker's business email and phone. Then a person decides whether to call or write, and does it.
What you get
Scheduled account research
Company, website, city, industry, size, fit score, and the signal that says why now. Decision-maker, exact title, evidence source.
A lead database
In your CRM or ours. Every account with its score, its evidence and its next action.
Human review
Qualify accounts before contact enrichment. Choose the channel and the timing. Keep every contact action intentional.
Contact-ready records
Enrich the already-selected decision-maker. Business email and phone where available.
The order the work happens in
Step 1: Ideal customer profile agreed
Step 2: Research runs on a schedule
Step 3: Review, enrich, decide
Step 4: Outreach by the setter or rep, logged in the CRM
Step 5: Weekly: what converted, and the profile gets sharper
This is the workflow that feeds the Beda Sales floor. It's the same one we run for clients.
Questions about lead generation
- Apollo is one of the tools. The research layer, the scoring and the human review are ours. Data credits are passed through at cost.
Get the number
Thirty minutes with Matt. Tell him what you sell and how many seats you're thinking about. He'll give you a figure, not a range.