A Sales Director on your account, without the $200k salary before a single sale
Most companies below a certain size can't justify a full-time sales director, and so nobody is actually running sales. It's the founder's third job. Matt Cooper runs it as his first.
He builds the model, sets the targets, trains every rep, listens to the calls, and sits in your weekly review. Larger deals he works directly, from costing to signing, alongside you.
What lands on your side
The model
Targets per rep, per month, on a ramp curve that's honest about how long a long-cycle sale takes.
The floor, run
Cadence, competition, coaching, culture. A room where selling is the only thing happening.
The weekly review
Thirty minutes with Matt. What's working, what needs to shift, what happens next.
The big deals
Utility-scale and large commercial projects worked directly by Matt, fees agreed per project.
What we need from you
A founder who's ready to hand sales to someone
A weekly thirty minutes
A willingness to let underperformers go
How long until it’s producing
Matt is on the account from day one. The model is built in the first month.
When this is the wrong fit
You want advice, not someone who runs the room
You're not ready to act on what the numbers say
Questions about fractional sales director
- Matt. Every first call is with Matt, and he's in every client's weekly review.
Tell us what you’re trying to grow
Thirty minutes with Matt. He’ll ask what you sell, who’s selling it now, and where it’s getting stuck. If we’re not right for you, he’ll tell you on the call.
No lock-in. We reply within one business day.