What this costs, on one page

It's priced per engagement, based on how many seats you want and how much of the function we run. There are three fee types and nothing else: a monthly retainer for the function, a seat cost per person onboarded, and a marketing service fee that sits inside the price of each project you accept. Matt will give you the number on the first call, not a range.

We replace them at our cost, and the seat fee stops the day they leave. It resumes only once the replacement reaches the benchmark held by the person they replaced. You never pay twice for the same ramp. In-house, one hire who doesn't work out costs around $71,000: three months to assess, three to manage out.

No. Retainer and seat costs are paid monthly in advance, and contractor terms are reversible on both sides. The pace of the build is yours to set.

A lead generation agency gets paid whether you close or not. Our marketing service fee sits inside the price of each project you accept, so the only version where we win is the one where your numbers are hit. And we don't stop at the meeting. The rep who books it is the same rep who works the deal.

Paid media spend and inbound demand generation, engineering and delivery of what you sell, headcount above the agreed schedule, and third-party software licences and data credits, which are passed through at cost and disclosed in advance.

Utility-scale and large commercial projects are worked directly by Matt, from costing to signing alongside you, with fees agreed per project and approved before acceptance. The calculator has a ceiling you set; everything inside it is standardised and scalable.