Fractional sales director
Most companies below a certain size can't justify a full-time sales director, so nobody runs sales. It's the founder's third job. A fractional sales director makes it someone's first.
On our accounts that's Matt Cooper: more than ten years building B2B commercial sales teams, running the floor, training every rep, and working the largest deals directly.
What they do all day
The model, the targets, the training, the call reviews, the weekly review with you, and the deals above the calculator's ceiling.
What lands on your side of the table
A sales model with targets on a ramp curve
A floor that runs on cadence, coaching and culture
Thirty minutes every week: what's working, what shifts, what's next
Large deals worked from costing to signing
What they need from you
- A founder ready to hand sales to someone
- A willingness to act on the numbers
- Thirty minutes a week
How long until they're producing
On the account from day one. Model built in the first month.
When this role is the wrong choice
- You want advice, not someone who runs the room
- You're not ready to let underperformers go
$200,000 plus super, plus a recruiter fee, paid before a single sale
Salary, super and a recruiter fee in a capital-city market. What a seat costs through BEDA is shared on the first call.
Questions about hiring a fractional sales director
- Enough to run the floor. Every first call is with Matt and he's in every client's weekly review. If we're at capacity, we'll say so.
One seat inside a bigger service
Get the number
Thirty minutes with Matt. Tell him what you sell and how many seats you're thinking about. He'll give you a figure, not a range.