Construction & trades

Project-based sales to people who buy by the job

In construction and trades the decision usually sits with a project manager or estimator, not procurement, and it's made per project. That changes how you prospect, when you call, and what a quote has to look like.

We build floors for suppliers, subcontractors and services businesses selling into builders, developers and facility owners.

Construction professionals reviewing plans at a commercial building site.
The one thing a rep has to know

The tender list is public weeks before the phone rings. A rep who reads the planning approvals and calls the PM before the tender closes gets a different conversation to the one who calls after.

The buyers

Who buys, and what they care about

  • Project manager / estimator

    Price, lead time, and whether you'll be on site when you said you would.

  • Director / owner

    Margin, risk, and the relationship for the next job.

How long the sale takes

Tied to project timelines. Weeks for a subcontract, months for a supply agreement.

Where the leads come from

Projects, not companies. Researched from approvals and tenders.

Before the first call

What our reps must know

  • How a tender and a quote differ
  • Reading approvals and project pipelines
  • Lead time as a selling point
  • Site language: the rep has to sound like they've been on one
Questions

Questions about selling in construction & trades

  • Inside the calculator's ceiling, yes. Above it, Matt works it with your estimator.
Next step

Get the number

Thirty minutes with Matt. Tell him what you sell and how many seats you're thinking about. He'll give you a figure, not a range.